reputation management

Why Medical Reputation Management Software is ESSENTIAL for All Practices

“Reputation is everything.”  We’ve all heard that before, and it applies to any business.  In a world that is online now more than ever, this saying holds especially true.  Anyone is able to rate a business with the click of a button, and their feedback has the power to make or break a company.

For providers looking to increase patient volume, that’s why medical reputation management software is so important.  They are designed to encourage more positive reviews, which will ultimately lead to more revenue for your medical practice.

Here are three reasons why you should invest in reputation management software to improve your online presence.

People Are Influenced by Positive Online Reviews More Than Anything

Along with referrals from family and friends, online reviews are the single most important way to grow a business.  According to the 2021 RepuGen Patient Review, over 81% of people consider online reviews when choosing a new provider, so it only makes sense that the more positive reviews they see for your clinic, the more they’ll be swayed to choose you as their provider.  By investing in medical reputation management software, patients are automatically prompted to write positive reviews after an appointment, which takes some of the legwork out of growing patient volume.

A Low Number of Online Reviews Makes the Internet Question Your Validity 

If you have a very small number of reviews online — even if they’re positive — it gives people a reason to second-guess you as a provider.  Are the couple reviews for a medical practice that’s been around for decades actually from staff members rather than legitimate patients?  Is the provider really a reputable doctor?  Is there something that they’re hiding?  These are some of the questions people ask themselves when they see very few reviews for a doctor.  If a practice has virtually no online presence, we are living in an age where that equates to having no presence at all.  

Reputation Management Software Intercepts and Addresses Negative Reviews

Do you ever wonder what’s going on at your medical practice behind closed doors, or at the front desk when you’re busy seeing a patient?  One of the best ways to learn this is to hear feedback from your patients, even if it’s negative in nature.  Sometimes poor staff behavior isn’t addressed as quickly as it should be because nobody speaks up about it.  Reputation management software gives patients the opportunity to inform you about what’s happening when you’re not looking, and it also gives you a chance to rectify the problem before the patient blasts negative reviews about your clinic across the internet.

DocResponse’s Medical Reputation Management Software Maximizes Providers’ Online Presence

One of the best solutions for medical practices to invest in is DocResponse’s easy-to-use reputation management software.  Here’s a quick breakdown of how it works:

  • After a patient visit, DocResponse sends them a text message encouraging them to leave a quick review.
  • If the review has a 4 or 5-star rating, the patient will be prompted to post them to the social media sites of your choice.
  • If you receive a rating of 3 stars or less, you’ll be notified to contact the patient to learn how you could do better next time, potentially preventing a negative review from ever reaching the internet.

Here are a few examples of how DocResponse’s reputation management software has been able to significantly help their clients:

reputation management chart

Want to become their next success story?  Schedule a demo today to get started!

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