It’s no secret that word-of-mouth has a powerful influence on our choices. From selecting where to order dinner, to booking a vacation, we as consumers rely heavily on the feedback of others when making a decision. Today, that typically takes the form of online reviews.
Believe it or not, scheduling a medical visit is no exception to this rule.
A recent study found that nearly three quarters (71%) of surveyed patients use online reviews as the very first step when searching for a new doctor.
Here are 3 ways implementing a reputation management strategy can drive success in your practice!
1. Establish Credibility
A collection of positive reviews can help to boost your online credibility and stand out amongst competitors.
2. Attract New Patients
An online review is essentially the first impression a potential customer has of your practice. An outstanding testimonial could make the difference between someone scheduling an appointment with your practice instead of another.
3. Enhance Patient Experience
As impactful as positive reviews are for your practice, it’s equally as important to assess any criticisms you may uncover. Anything from lengthy wait time, to scheduling difficulties, can easily be resolved once brought to light.
Addressing these complaints head-on can help remedy an experience with a dissatisfied patient and ensure that others don’t face these same issues moving forward.
So how do you score positive reviews online?
Our reputation management solution allows you to send patients text messages that encourage reviews. Then, reviews that received 4 and 5-star ratings are published to your specified social media sites. Just focus on delivering the best possible experience and we’ll take care of the rest!
To schedule a demo of your reputation management feature, contact us.